USPS Annual SummitMRM/McCANN
The USPS has created some major technological breakthroughs as far as how they work internally to benefit their customer base. MRM//McCANN asked SPILLT to develop two animated videos showcasing these new features for an annual USPS summit meeting. Both pieces are character driven but have unique approaches towards the aesthetic that presented their own fun challenges – all within a tight production timeline. These spots were a huge hit at the event and were even seen by the Postmaster General herself.